As the season transitions, so does our wardrobe, as we swap cosy for cropped and make the move from sweaters to sandals to make the most of the British sun. Luckily, you’re just in time for Summer Fashion Day and in true Ideal World spirit we’ve done the hard work for you, piecing together four gorgeous looks to rock day to day!

With June only a few weeks away, we’ve already started to transition from cool spring to summer, swapping out our cosy cardigans for camis and showing off freshly painted toes in this season’s sandals.

We’re so excited to announce a brand new range to hit our screens, the official launch of vegan haircare collection BAMbeautiful, saw our team joined by a very special celebrity guest, whose personal journey continues to touch our hearts.

Welcome to our hub of featured articles. We aim to bring you handy hints and tips on how to get the most from Ideal World, whilst showcasing some of our new and exciting products.