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Fashion Size Guide

Knowing the type of fit you can expect from your clothes can really make the difference in choosing items which will flatter and be comfortable for your body shape.

So we’ve put together this guide to help you make the best decision for your body and so you’re always feeling fabulous.

Fashion Premier


Designed to fit close to the body, this style will flaunt the shape of your body – perfect for the confident lady.


With a slighter looser fit, these items will skim over areas you don’t want to show off but will help you keep some shaping to the body.


Hanging away from the body, loose fit items offer great coverage for hiding problem areas and giving you a comfortable wear.

How to measure

Knowing how a particular item is going to fit you is key and the best way to achieve this is by correctly measuring your body.

Here is our quick guide to measuring yourself to help you get the perfect fit from our fashion range here at Ideal World. To ensure you get accurate results, take these measurements in underwear or thin fitted clothing.

  1. CHEST: Hold the tape around the fullest part of your bust keeping it parallel to the floor and straight around your back.
  2. WAIST: To find your waist you need to measure between your lowest rib and the top of your hip bone.
  3. HIPS: Measure around the widest part of your hips to ensure a comfortable fit.
  4. INSIDE LEG: Measure from the top of your inside leg down to your ankle keeping the tape pulled tight.